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Telestream推出云转换服务

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Telestream, which has become one of the most dynamic companies in the broadcast supply chain with a string of acquisitions and product innovations, has taken the veil off Telestream Cloud Transform. 这是一个云原生解决方案, it is written from the ground up to operate in virtualized environments rather than being a software adaptation of core hardware.

That Telestream is cloud agnostic is a key selling point. It can invite customers to choose any cloud partner they prefer, and Telestream is are able to onboard its transcoding service.

The firm takes a dig at AWS Elemental by asserting that, "Unlike competing transcoding solutions offered by cloud providers [Cloud Transform] supports the widest variety of codecs and formats including AVCI, AVC超, DNxHD, DNxHR, IMX, J2K, XAVC, XDCAM, ProRes 422/444, 和更多的.

"Some of the other transcoding services in the market lock customers into their cloud infrastructure and do not offer a choice,它声称.

使用API, users can start transcoding in less than 30 minutes "with no risk of under or over-provisioning on a cloud provider of their choice with no apprehensions of becoming vendor-locked."

Momentum continues to build in the transition to cloud in the media and entertainment industry. 德勤呼吁云计算, “第四代广播基础设施," following the first three generations starting with analog—then digital—then data center. 现在,云.

Transform enables development teams writing their own code for media processing pipelines to access Telestream's transcoding and media processing technology "with no start-up costs and a pay-as-you-go billing model.

"As more companies seek to adopt the cloud for cost and efficiency reasons, many have determined that their unique requirements preclude a one size fits all approach,蒂姆·麦格雷戈说, 高级主管, 战略和产品开发主管, Telestream Cloud发布. "These organizations need a service that can be started within minutes with a powerful API that allows easy automation with their existing systems."

The Telestream Media Framework is what sits behind the established Vantage Media Processor, its on-prem solution Vantage Cloud Port and now, Telestream云转换服务. This is the proprietary software that’s been developed by Telestream over the past two decades.

The company adds that "all of the expertise and trust that our customers have in our on-prem products now sits in Telestream Cloud by taking advantage of the Telestream Media Framework."

在同一个会议上, Telestream announced a major contract with the UK’s main independent commercial broadcaster, 英国独立电视台. The project sees 英国独立电视台 migrating many of its current on-prem media processing operations into the Cloud while establishing new cloud-based media processing operations for preparation of streaming service BritBox UK VOD content on Amazon Prime Video.

该项目始于covid -19之前. Telestream says it was able to configure the 英国独立电视台 workflows in a short space of time by porting 英国独立电视台's existing Telestream Vantage workflows.

 "Telestream's broad range of cloud solutions gives us alternative options without having to retrain, re-skill or adapt any of our existing and proved outputs for multiple platform deliveries,詹姆斯·弗兰奇评论道, 英国独立电视台内容处理团队领导. "This is a key feature that has saved us time and money from day one.  Telestream's biggest asset is that its tools can be used agnostically across all major public cloud providers."

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